Malligator Media has been featured in these well-know publications
First, let me thank you for taking a moment to look at our website. If you are looking for Houston SEO Agency, you are in the right spot. We are a company who takes great pride in helping our clients improve their website ranking and increase their customers.
You probably used a search engine looking for Houston SEO Expert services which then lead you to this website- in effect using Search Engine Optimization (SEO).
Most consumers today use SEO to find the services they are looking for. If you do not have a great SEO profile, they may never find you. 72% of consumer who performed a local search visited a store within 5 miles of their location with 50% of those resulting in a store visit within one day. 30% of mobile searches are location based and that number is growing. Of the searches for something that is located nearby, they resulted in a sale 28% of the time. All of these searches and the results are based on specific metrics in your website and how they are structured.
However, if you have you ever tried to do SEO yourself you probably understand it is not an easy thing to do and it can be very confusing.
When you are trying to run your company along with trying to market that company to get more business it makes for a very long day. As I said above, most customers now use search engines to find the services and the products they are looking for. Several studies have shown that if you are not on the first or second page of the search engine results you will probably not get the customers.
So you ask, “how do I get to page 1 on the search engines”, well let me tell you how. Your best option will be to hire an SEO Expert. This expert is someone who understands the algorithms that engines like Google, Bing, and Yahoo use to rank websites.
These experts or professionals can optimize your site and “on page” content with proper keyword research to start driving more traffic and higher rankings. Optimization is difficult and requires a professional who understands the whole process and who can link it all together in a harmonious manner.
A well optimized site will lead to a popular website which garners more traffic and more revenue for your business. A good SEO expert can, and should, provide feedback as to how your site is functioning and what might be done to improve the user experience. This expert should also be able to provide data and metrics on the website for you and let you know which pages need more effort and what kind of effort is going to provide the best bang for the buck.
An SEO professional will also research your competition to see what they are doing to get ranking and help to get that working for you too. This person should be able to determine what your competition is doing and then by modeling some of those things they are doing be able to get a higher ranking for your website.
The kind of support that a professional SEO expert supplies will give you and your website the ability to concentrate on your business. With the limited time we all have we must run our businesses, attract customers, manage our staff, take care of billing, and hundreds of other things we need to do each day. Having the freedom to concentrate on business operations and customers and not having to worry about website marketing; having an SEO expert will allow you to maintain and grow your business.
There are thousands of websites on the internet and probably several hundred in your keyword space. The best way for your website to rise to the top is to have a website that is designed and programmed for SEO. Most businesses do not have the time to do this and without a properly designed and functioning website it is substantially more difficult for customers to find you on the internet. If your website gets lost in the crowd then you are losing customers and revenue. With Houston SEO your website will not be lost in the crowd.
At Malligator Media we will work hard to increase your Brand creditability. Google, Yahoo and Bing search engines love branding. Those companies place a higher credibility on the websites with better branding and we as consumers have been conditioned to trust brands. Your company needs to become a trusted brand.
Many businesses throw away thousands of dollars on paid online advertising hoping that someone will click on their banner ad. Studies have shown that 80% of search engine users are only focusing on the organic results and not the banner ads. This means that ads are not the best answer. Your company should focus on getting better search results by … GETTING YOUR WEBSITE INTO THEIR SEARCH RESULTS.
In addition, when you stop paying for the ads it is the taken down and the site traffic will then stop. Organic traffic from search engine optimization is a long-term investment that will continue to pay off. Studies have shown that Organic SEO is 5.66 times better than paid search ads.
Most people will not go past page 3 or 4 in their search results. That means you need to have your site ranking on page 1 or 2. Over 90% of all clicks are on the first 2 pages of the search results. If you are not on page 1 or 2 then you are losing out on all that opportunity.
In addition, your site needs to be mobile compatible. Google just recently launched a mobile search engine and if your website is not mobile compatible then you will not be listed in their search results. Google drives 96% of the mobile search traffic.
By developing your Website Search Engine Optimization (SEO) you will be increasing your online presence, your ranking in search engines, and your revenue. In addition, you will be spending your advertising dollars in a manner that will have a much better Return on Investment (ROI).
As we all know, advertising dollars are in short supply and deciding where to invest those dollars is key to our business survival. We all need to think about how we spend our advertising dollars.
Most of us are on a budget, so you may want to consider working with your SEO expert on a contract basis. Maybe you can get some of your pages optimized and phase the work instead of getting all your pages done at one time. It is easier and more cost effective no matter what size your business is. By considering and agreeing to a 6 month or 12 month contract with your SEO expert it will allow that person to focus on a long-term strategy and spread their costs in a manner that will allow for better development of your web presence. You will get great optimization which will help you to stand out amongst your competition, no matter how big or small your business.
Many people find their SEO expert through referrals from friends or from an online platform like message boards or referral sites, all great options. But after finding someone you should then begin to look deeper. Get on the phone for a conversation, look at some of their references, and then look at some of the sites where they have done SEO work.
Remember, “SEO Experts” who just dabble can cause your website more harm than benefit. If they don’t have the depth of experience or background, they can cause real problems. Sometimes they can even get your site penalized by doing things that are not acceptable to most search engines. This can result in your page not listing in search engine results for several months.
Here at Malligator Media we have developed a system that has worked for our clients enabling them to get ranking on the first or second page of the search engines. We work to get your website healthy and performing well for the long run. Our clients have been getting more customers than they can handle and have resulted in hiring more staff and moving to larger offices… or to an office, from their basement or garages. We can increase your traffic not once but continuously. We do this in a cost-effective manner with verifiable results and tracking.
Finally, SEO should not be a never-ending service. SEO should be done for a period of time to get your site to page 1 and then should stop or go into a low-cost maintenance mode. You should then be able to experience the increased return on investment for the next several months to years.
Fill out our Discovery form and we will get back to you in a day or two with a custom video discussing your website, current SEO metrics and how we can help you get to page 1 on the Search Engines.